Why Choose Shopify As Your E-Commerce Platform

Looking to Digitize Your Store? Look No Further than Shopify

It’s no secret that online shopping has revolutionized the retail experience. Thanks to the growing popularity of eCommerce along with modern-day social media and online advertising platforms, retailers can now extend their online reach by promoting their products and services to laser targeted audiences on a local or global scale – the sky’s the limit. If you’re eager to start exploring this new revenue stream but don’t know where to start, consider launching your new online store through Shopify. Shopify offers users an all-in-one eCommerce platform that’s simple to use and set up, meaning you can spend less time on the technical side of things and focus your energy on generating revenue.

No Technical Expertise Required
Shopify’s intuitive platform was designed keeping simplicity and ease of use in mind. You don’t have to be an expert coder or web designer to get started with Shopify. Even individuals with little to no technical experience can easily create stunning eCommerce websites, saving time and money in the long run.

Professional Templates
On the topic of stunning eCommerce sites, Shopify offers all its users a myriad of both free and premium templates, which make getting your storefront up and running a breeze. For those who’d like to give their eCommerce sites a bit of a personal touch, most Shopify templates can be easily customized and fine-tuned to perfectly complement your brand’s aesthetics.

Simple Plugin Integration
Yet another benefit of Shopify is its ability to seamlessly integrate with hundreds of apps and add-ons. Plugins and apps have proven to be extremely valuable to online retailers and can help with anything from raising brand awareness to increasing revenue. What’s more, installing a plugin from the Shopify App Store is as easy as 1-2-3!

Industry Leading Security and Reliability
Shopify specializes in eCommerce hosting. No matter whether you’re setting up an online storefront for your hand-crafted jewelry or setting up an online retail store for a large, international brand – there’s no need to worry about security or reliability issues when hosting with Shopify. Shopify routinely updates, tests, and monitors their platform to keep it up to date with the latest security threats and risks, making it one of the most secure and most reliable eCommerce hosts out there.

Mobile Ready Templates
Mobile-friendly sites are a must nowadays and eCommerce is no exception. Having a mobile-friendly and responsive site is one of the most important, yet often overlooked, aspects of running a successful eCommerce store. With more and more people choosing to browse the internet and even shop online using mobile devices, a mobile-unfriendly website means lost revenue along with the possibility of losing potential lifelong customers to competitors. Luckily, Shopify offers its clients ready-made templates and layouts that have been tested and perform seamlessly on mobile devices.

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Karine Kugler
Karine Kugler is an Online Marketing Expert, Premier Google Partner and founder of The Three Marketers Inc, a Calgary-based digital marketing agency that helps businesses GROW online through Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Social Media Marketing (SMM).

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