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90% of Canadian digital shoppers list “ease of use” as a website factor that influences their digital purchasing decisions.* If you want to succeed in the world of online sales, then [...]

To many, an author bio box is simply a small section at the end of a blog post where information about the blog’s author is displayed, something insignificant which can be left out. But it’s so [...]

As countries across the globe begin easing restrictions put in place due to the ongoing COVID-19 crisis, there are a number of steps business owners should be taking to both reduce the impact the [...]

It goes without saying that the recent COVID-19 pandemic has had an impact on practically every aspect of our lives. What’s more, the virus’s impact on the global economy continues to grow with [...]

Apart from the havoc the recent coronavirus outbreak has already wreaked on big multinational businesses, it will undoubtedly affect smaller local businesses too. As a business owner, in addition [...]

To most people, the idea of using social media to attract customers seems pretty simple. All you have to do is post, wait, and the customers will come pouring in, right? Not exactly. There’s [...]