There is power in insight. Google Analytics 4 (GA4) is the latest free service from Google that provides statistics and information on website traffic, conversions, and other important data for [...]
A live customer chat on your website can be a great way to improve customer service and support. It can also help increase sales and conversions and build trust and credibility with potential [...]
In today’s digital age, any business that relies on the sale of a product or service to consumers without an eCommerce website in 2021 is seriously missing out. With online spending in Canada [...]
How often do you come across a beautifully designed website, only to be put off by a lack of content? Would you rather trust a fancy site full of low-quality copy, or a simple site packed with [...]
Businesses of all shapes and sizes all across the globe depend on digital analytics tools to power their digital marketing efforts and better understand their customers. However, one major [...]
Images are without a doubt the first thing our eyes are drawn to when visiting a site, yet so many site owners tend to downplay their importance in favor of content. Good quality content is an [...]
In this fast-paced competitive world, link building is something that should play a key role in any business’s online marketing strategy and is essential to unlocking a website’s full potential. [...]
90% of Canadian digital shoppers list “ease of use” as a website factor that influences their digital purchasing decisions.* If you want to succeed in the world of online sales, then [...]
To many, an author bio box is simply a small section at the end of a blog post where information about the blog’s author is displayed, something insignificant which can be left out. But it’s so [...]
It goes without saying that the recent COVID-19 pandemic has had an impact on practically every aspect of our lives. What’s more, the virus’s impact on the global economy continues to grow with [...]